Canada needs design thinking to innovate

Question:How do we make best use of our science and research strengths?
on 08/26/2016

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“Many organizations recognize the importance of innovation, but they don't know how to achieve it. The answer is design.”

“With design thinking, Canada could innovate toward an inclusive society that brings the national values of equity and inclusive design to the international arena. We have the positive benefits of diversity and of indigenous cultures and design - these are advantages in this strategy. To succeed, we need to strengthen investment in and mechanisms for interdisciplinary research and innovation, including creative and applications-based capacity.”

Sara Diamond, president and vicechancellor of OCAD University, and Karel Vredenburg, director of IBM Design's worldwide client program and head of IBM Studios Canada. There's no innovation agenda without design thinking. G&M. August 6 2016

Credit: Sarah Diamond and Karl Vredenburg

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